IFA 2023: the five themes that stole the show

IFA, the consumer electronics and home appliance trade show, was back in full force for 2023 with around 180,000 attendees from more than 135 countries. Key developments from the show spanned five areas: sustainability in consumer devices and appliances; the smart home; AI in consumer devices and appliances; smartphones and wearables; and gaming. Among the opportunities highlighted, operators’ core connectivity offerings stand to benefit from smart home innovation. Meanwhile, work remains in areas such as reliability if AI tech providers are to capitalise on the growing interest in generative AI from consumer device and appliance companies.