Telco AI: State of the Market, Q4 2024
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Progress and the return-on-investment question
This is the third report in a four-part series on AI strategy in telecoms. The series identifies the parts of the innovation cycle that matter most, and how they translate into commercial activity and possible changes in corporate strategy.
AI is reshaping telecoms operations worldwide, offering a mix of opportunities and complex challenges. This edition examines current AI transformation in the industry, highlighting progress and key areas for improvement, with strategic insights and actionable takeaways. Understanding how to measure returns is paramount to ensuring sustainable value creation. This research therefore discusses methods to measure the impact of AI transformation.
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